Magazine Advertisement Research

We have found several advertisements for artists in magazines from Kerrang and Mixmag. We have anaylsed each of these carefully paying attention to composition, colour scheme, the amount of information and imagery. We have also looked at what audience each advert is trying to reach and how they grab your attention. We will need to create an advert in a magazine promoting the release of there new album with "Out of space" being the first single. We will have to gain an understanding of how an advert looks good and how to make our main features stand out to a good quality.

This magazine advertisement is for the Paramore album. The main focus is on one of the members of the band and is laid out quite central. Paramore stands out quite well and we will think about incorporating that idea into our advert. It also includes the actual album cover on there as well along with other aspects such as the barcode, production companies etc. The colour scheme has been used very effectively to combine with the females hair.

This is a very different magazine advert. There isn't a direct main feature and the layout is quite messy. However we can use this for inspiration because of the information it provides on it. It also has a lot of bright colours and the typography used does stand out.

This magazine advert is the most useful for us, it has the same layout and information that we would want to include into our advert. By looking at the advert you can tell straight away that the main aspect they want the audience to look at is the band itself. The band name is very bold and easy to read from far away which could draw the audience to it. Along with that, the album cover and other aspects such as the information included at the bottom hasn't been forgotten about. A lot of time has been put into the layout in this. The blue shape at the bottom makes the album cover stand out more and the colour scheme with the text goes well.

The advertisement above is very bright and easy to follow. The typography and colour scheme go well with each other. This is a slightly different layout than most others with the album cover being in the bottom corner as its main focus in the foreground. All of the information provided and small print is on the right hand side going down the page which is also out of the ordinary.

This magazine advert is completely different to any of the other ones. Although personally we don't think the advert is very attractive or particularly something that would interest most people there are a few positives which we can take from this. The advertisement is very central and easy to read. The album cover is the main focus and stands out well and it supplies a decent amount of information to go with it. One other aspect we think has been used is the typography at the top.

Most of the magazine advertisments follow the same pattern. Name of band or artist is the focal image, theres is always normally a picture of the album itself, and it will always include the date and release and where it can be purchased from.